A leading Australian motor insurer was looking to improve engagement on its website and broader digital ecosystem through real-time personalisation of their customer experiences.

A leading Australian insurance business was concerned with the long term viability of revenue streams in the face of growing disruption in multiple channels. The insurer looked to its data assets as a source of new insights as to how to respond and grow in the long term.

Each month, 16 million Australians consume news and information within this company’s digital and print network. Advertising revenue from these products is driven predominantly through accurate targeting of advertisements to personalised customer and product categories.

Ambiata worked with one of Australia’s most popular online and in-person retail loyalty programs to personalise promotional offers across their business. This company has over 6 million members across the country and promotes 500+ products every week to their customer base.

A major Australian bank came to us to revisit their pricing for existing merchant relationships. The bank wanted to identify customers who were unprofitable from a total relationship perspective, and reprice based on profitable customers with equivalent usage profiles.